Let’s Create a Fashion Revolution
Today sees the start of Fashion Revolution Week. The event kicked off with a special Fashion Question Time event at the houses of parliament and activities will continue through the week leading towards Fashion Revolution Day on Sunday 24th April – the anniversary of the Rana Plaza disaster in Bangladesh. We have blogged about this extensively in the past, but it’s telling that at today’s event when Livia Firth was asked what has changed in the industry since Rana Plaza, her reply was – “not much.”
Fashion Revolution is an opportunity to make people think differently and it begins with a simple question – who made your clothes? The answers to that question will tell you a lot about how important it is to get this right. Fashion Revolution uses the power of social media to challenge brands directly to increase transparency within the industry. There are great resources and tips which you can download from the website, so it’s well worth a look.
By joining forces we can make our voices heard more clearly. No-one should have to suffer, be maimed or even killed, just so we can save a few quid on a pair of jeans. It’s up to us whether we face up to our responsibilities or look the other way.